RUTS Analysis

Ahmad Hardy

Context-light profile — add school, position or hometown to the link to sharpen the score.

Composite
17% CONFIDENCE
42.0
Tier 4 · Develop
Develop — story bank first, monetize later
Value band $33,000 – $113,000
12-mo pipeline $48,000
Weighted reach 0.0M
Five categories
RPS · Performance49.6
On-field / on-court output, level of competition and availability.
Level of competition50
Role & usage44
Production percentile50
Availability / durability62
Honors & postseason45
DSPS · Social48.3
Owned audience size, engagement quality and publishing cadence.
Total followers (all platforms)54
Average engagement rate63
Posting cadence38
Video / short-form output36
Platform spread32
RII · Identity42.4
Story assets, market pull and brand clarity — who they are, not just what they do.
Story assets52
Home-market pull6
Media comfort & voice65
Cause & community work46
Brand clarity44
RDP · Diaspora25.5
Heritage pools, language reach and international fan density.
Heritage nation strength46
Diaspora population in market8
International audience share6
Language / bilingual reach38
Heritage content activity34
RCPx · Fan Economy44.0
Proven willingness of the audience to transact — commerce, deals, gate.
Merch / commerce history50
Existing deals & renewals52
Gate / attendance pull37
Collectible / game-worn supply44
Conversion quality30
Supportive data
3 SOURCES
Geographic reach0.0M weighted
No market resolved
RUTS geo-reach model
Forward draft stock+6.7
NFL 2027 board #26 — first-round projection
2027 draft boards
Program draft capital452 on board
148 inside the top 32 — program sentiment lift +14
2027 draft boards
Actions
Lead every pitch with Performance (50) — it is the sellable edge.
Diaspora at 26 is the ceiling. Fix it first: heritage pools, language reach and international fan density.
Lowest single input: Identity · Home-market pull (6). Assign an owner and a 30-day target.
No proven commerce signal — run one low-risk drop (signed or game-worn) before quoting deal value.
Heritage angle is thin — verify family/national ties before claiming diaspora reach in a deck.
Re-score in 90 days; trigger an early re-score on any level change, viral moment, or signed partner.
What we still need
No verified social handle — Social scores run on modeled defaults, not measured audience.
Hometown missing — diaspora and identity reach are under-counted.
School not matched to the institution index — program baseline is modeled from division only.
Position unknown — positional demand defaults to the league median.
Live search · articles, sentiment & social
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Pulling live mentions…