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Talent
Boxing Desk
Boxer reach from dated public snapshots, and who to pitch for collabs. Brand fits are modeled targets — no deal or contact implied.
Floyd Mayweather Jr.
50-0 (27 KO)
RUTS 85.8 · Full profile & brand report →
Welterweight / Super Welterweight (retired, exhibitions) · Retired pro; active exhibition and promoter (Mayweather Promotions)
Hometown: Grand Rapids, MI · Base: Las Vegas, NV
| @floydmayweather | 28.5M | Social Blade · 2026-09 | |
| TikTok | @floydmayweather | — | not verified · 2026-09 |
| X | @FloydMayweather | — | not verified · 2026-09 |
Global luxury / lifestyle audience; ~0.7% IG engagement, ~200K average likes.
- Highest-grossing PPV athlete era
- Vegas-based: T-Mobile Arena / MGM ecosystem
- Mayweather Boxing + Fitness gym franchise
Shakur Stevenson
Undefeated (per OpenSponsorship: 25-0)
RUTS 81.2 · Full profile & brand report →
Lightweight / Junior Welterweight · Active pro · Top Rank · 4-division world champion, 2016 Olympic silver
Hometown: Newark, NJ · Base: Newark, NJ
| @shakurstevenson | 1.3M | HypeAuditor · 2026-09 | |
| X | @ShakurStevenson | — | not verified · 2026-09 |
Young men 18–34 at the sports × culture intersection; ~3.9% IG engagement (strong for size).
- Note spelling: Stevenson (not Stephenson)
- Listed self-managed on OpenSponsorship; appearance est. $54K
- Newark / NY-metro market
Global collab targets
32 brands
| Brand | Category | Reach | Format | Why | Fit |
|---|---|---|---|---|---|
| Cleto Reyes | Gloves & equipment | Global | Premium glove collab | Purist credibility; fits a technician's style. | 88 |
| WHOOP | Scales & recovery tech | Global | Camp data storytelling | Recovery / strain data during camp. | 88 |
| Withings | Scales & recovery tech | Global | Weight-cut content series | Smart scales — fight-week weigh-in narrative. | 86 |
| Winning (Japan) | Gloves & equipment | Global | Limited drop | Cult status with serious fighters and collectors. | 84 |
| Nike / Jordan | Athletic wear | Global | Fight-night kit, training capsule | Culture reach; Newark sneaker credibility. | 84 |
| Gymshark | Athletic wear | Global | Social-first training content | Creator-driven; 18–34 overlap. | 84 |
| Beats by Dre | Social / promo | Global | Ring-walk headphone moment | Ring walk = tunnel walk; culture audio. | 84 |
| Everlast | Gloves & equipment | Global | Signature glove / heritage campaign | Mass-market boxing default; broadest retail. | 82 |
| Hyperice / Therabody | Scales & recovery tech | Global | Recovery routine content | Standard athlete recovery category. | 82 |
| Celsius | Nutrition & hydration | Global | Training posts, ringside | Aggressive athlete-social spender. | 82 |
| Rival Boxing | Gloves & equipment | Global | Fighter-edition gear | Active-fighter endorsements, open to rising champs. | 80 |
| Oura | Scales & recovery tech | Global | Sleep & recovery posts | Lifestyle-friendly wearable. | 80 |
| Optimum Nutrition | Nutrition & hydration | Global | Camp nutrition content | Protein / supplement category. | 80 |
| Wingstop | Vegas national food | US | Watch-party promo | Sports-culture brand, young-male audience. | 80 |
| Riyadh Season | Betting & media | Global | Event ambassadorship | Largest current boxing event money. | 80 |
| Hatton / Grant | Gloves & equipment | Global | Custom fight gloves | Grant is the elite fight-night glove. | 78 |
| Gatorade / BodyArmor | Nutrition & hydration | US | Weight-cut rehydration | Rehydration after weigh-in. | 78 |
| Raising Cane's | Vegas national food | US | Fight-week promo / Strip location | Strip flagship; heavy athlete marketing. | 78 |
| DAZN | Betting & media | Global | Shoulder content / docs | Global boxing broadcaster. | 78 |
| Under Armour | Athletic wear | Global | Camp apparel | Invests in combat-sport athletes. | 76 |
| In-N-Out Burger | Vegas national food | US | Post-fight meal moment | Viral post-weigh-in food content, Vegas locations. | 76 |
| Cash App | Social / promo | US | Giveaway posts | Money branding; social giveaway format. | 76 |
| Puma | Athletic wear | Global | Fight-week lifestyle | Combat + culture collabs. | 74 |
| Title Boxing | Gloves & equipment | US | Gym & training line | Pairs with Mayweather Boxing + Fitness gyms. | 72 |
| Shake Shack | Vegas national food | US | Fight-night menu item | Strip / T-Mobile Arena adjacency. | 72 |
| Fanatics | Social / promo | Global | Merch & signed gear | Collectibles and merch. | 72 |
| Prime Hydration | Nutrition & hydration | Global | Social / fight promo | Combat-sports sponsorship history. | 70 |
| DraftKings / FanDuel | Betting & media | US | Fight-week odds content | Floyd's betting persona; check state rules. | 70 |
| Hublot | Luxury & lifestyle | Global | Timepiece ambassador | Past Mayweather association; luxury watch fit. | 66 |
| Nobu / Catch | Vegas national food | Global | Luxury dinner content | Fits Floyd's luxury lifestyle feed. | 64 |
| Hooters | Vegas national food | US | Watch-party host | Long-time fight-night viewing partner. | 56 |
| Rolls-Royce / Bugatti dealers | Luxury & lifestyle | Global | Lifestyle content | Floyd's car collection is core content. | 50 |