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WNBA · Basketball (W) · Pro
WNBA
Index 2720.00 -0.48%2 conferences15 programs210 modeled athletes9.4M engagement volume
Eastern Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| NYL | New York Liberty | Brooklyn | 100.0 | +3.1% |
| INDF | Indiana Fever | Indianapolis | 94.8 | +6.4% |
| CHIS | Chicago Sky | Chicago | 58.3 | +1.7% |
| ATLD | Atlanta Dream | Atlanta | 52.1 | +2.6% |
| CONS | Connecticut Sun | Uncasville | 41.8 | -2.3% |
| WASM | Washington Mystics | Washington | 40.6 | +0.9% |
| TORT | Toronto Tempo | Toronto | 22.5 | +5.4% |
Eastern Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
99 / 100
Market output
$2.45T
annual GDP in the footprint
Employer firms
763K
businesses that can buy inventory
Small businesses
3.0M
incl. non-employer firms
Addressable pool
$188.4M
local sponsor $ per year
NYLBrooklyn · NY metro$460B · 128K firms
INDFIndianapolis · IN metro$165B · 55K firms
CHISChicago · IL metro$897B · 269K firms
ATLDAtlanta · GA metro$564B · 207K firms
CONSUncasville · CT$360B · 104K firms
Where the budget sits
Banking & insurance$41.3M
Auto & dealer groups$22.2M
Healthcare systems$19.6M
Retail & commerce$16.9M
QSR & beverage$16.2M
Tech & software$14.6M
- · Chicago is the commercial anchor — $897B of output and 269,107 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (22% of the pool, ~$41,331K a year) — lead the sell there.
- · 2,977,630 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Eastern Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
11× · vis 100.0
Annual earning potential
$171.2M
$97.8M – $297.2M
Market cap
$1.88B
$752.7M – $4.41B
Sponsorship band
$64.1M
$35.2M – $118.6M / yr
Fan economy
$178.6M
1,880,000 fans · $95/yr
Fan economy split
Gate & live attendance$73.2M
Merchandise & licensed product$60.7M
Digital, content & subscriptions$44.6M
- · Visibility 100.0 converts to a 25.2% capture rate against a $188.4M local sponsor pool.
- · 1,880,000 monetizable fans at $95/yr drive $178.60M of fan-economy revenue.
- · Capitalized at a 11x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Eastern Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.