← League index
MLS · Soccer · Pro
MLS
Index 2320.00 -2.37%2 conferences30 programs900 modeled athletes5.4M engagement volume
Eastern Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| DC | D.C. United | Washington, DC | 70.3 | +0.6% |
| CLB | Columbus Crew | Columbus, OH | 69.4 | -2.1% |
| MTL | CF Montréal | Montreal, QC | 68.8 | -3.8% |
| MIA | Inter Miami CF | Fort Lauderdale, FL | 68.3 | +2.7% |
| NYC | New York City FC | New York, NY | 68.1 | +1.8% |
| ATL | Atlanta United FC | Atlanta, GA | 68.0 | +1.7% |
| TOR | Toronto FC | Toronto, ON | 67.9 | +4.0% |
| CIN | FC Cincinnati | Cincinnati, OH | 67.6 | -2.7% |
| PHI | Philadelphia Union | Chester, PA | 67.5 | -3.4% |
| NE | New England Revolution | Foxborough, MA | 67.4 | +2.4% |
| CHI | Chicago Fire FC | Chicago, IL | 67.3 | +2.0% |
| NSH | Nashville SC | Nashville, TN | 67.3 | -2.2% |
| ORL | Orlando City SC | Orlando, FL | 67.2 | -3.9% |
| RBNY | New York Red Bulls | Harrison, NJ | 66.9 | -0.6% |
| CLT | Charlotte FC | Charlotte, NC | 66.7 | -3.5% |
Eastern Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
99 / 100
Market output
$9.06T
annual GDP in the footprint
Employer firms
3.1M
businesses that can buy inventory
Small businesses
11.9M
incl. non-employer firms
Addressable pool
$697.7M
local sponsor $ per year
CLBColumbus, OH · OH metro$151B · 53K firms
MIAFort Lauderdale, FL · FL$1.70T · 787K firms
NYCNew York, NY · NY metro$1.66T · 461K firms
ATLAtlanta, GA · GA metro$564B · 207K firms
CINCincinnati, OH · OH metro$151B · 53K firms
PHIChester, PA · PA$1.01T · 342K firms
NEFoxborough, MA · MA metro$39B · 11K firms
CHIChicago, IL · IL metro$897B · 269K firms
NSHNashville, TN · TN metro$172B · 60K firms
ORLOrlando, FL · FL metro$204B · 94K firms
RBNYHarrison, NJ · NY$2.30T · 640K firms
CLTCharlotte, NC · NC metro$216B · 79K firms
Where the budget sits
Banking & insurance$131.7M
Healthcare systems$89.5M
Auto & dealer groups$76.6M
Retail & commerce$63.9M
QSR & beverage$59.9M
Tech & software$57.0M
- · Harrison, NJ is the commercial anchor — $2300B of output and 639,907 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (19% of the pool, ~$131,717K a year) — lead the sell there.
- · 11,915,584 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Eastern Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
11× · vis 100.0
Annual earning potential
$321.6M
$179.7M – $579.5M
Market cap
$3.54B
$1.38B – $8.61B
Sponsorship band
$237.3M
$130.5M – $439.1M / yr
Fan economy
$140.4M
1,080,000 fans · $130/yr
Fan economy split
Gate & live attendance$57.6M
Merchandise & licensed product$47.7M
Digital, content & subscriptions$35.1M
- · Visibility 100.0 converts to a 25.2% capture rate against a $697.7M local sponsor pool.
- · 1,080,000 monetizable fans at $130/yr drive $140.40M of fan-economy revenue.
- · Capitalized at a 11x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Eastern Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.