← League index
BSB-D1 · Baseball · D-I
Baseball · Division I
Index 1760.00 +3.43%33 conferences309 programs11,131 modeled athletes1.9M engagement volume
Conferences
Atlantic Coast Conference16 · 90.2Big Ten Conference17 · 89.5Big 12 Conference14 · 89.1Southeastern Conference16 · 88.9Pac-12 Conference5 · 81.2Mid-American Conference11 · 70.9Conference USA10 · 70.2Sun Belt Conference14 · 69.8Mountain West Conference9 · 68.5American Conference10 · 68.2Patriot League6 · 63.7The Ivy League8 · 61.4BIG EAST Conference8 · 58.1Southwestern Athletic Conf.12 · 57.8Big Sky Conference2 · 56.9Horizon League6 · 56.5Coastal Athletic Association11 · 56.3The Summit League5 · 56.2Atlantic 10 Conference12 · 56.1Southern Conference9 · 56.1Southland Conference11 · 56.0Big West Conference12 · 55.9America East Conference7 · 55.3Ohio Valley Conference8 · 55.1Missouri Valley Conference9 · 54.7Mid-Eastern Athletic Conf.4 · 54.7Metro Conference13 · 54.6West Coast Conference9 · 54.2United Athletic Conference9 · 53.9Big South Conference9 · 53.5Atlantic Sun Conference8 · 53.3Northeast Conference8 · 52.1Lone Star Conference1 · 39.7
Southern Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| TTU | Tennessee Technological University | NCAA D-I FCS · TN | 59.9 | -2.3% |
| MU | Mercer University | NCAA D-I FCS · GA | 57.4 | -2.1% |
| ETSU | East Tennessee State University | NCAA D-I FCS · TN | 56.5 | -1.4% |
| WCU | Western Carolina University | NCAA D-I FCS · NC | 56.5 | -1.0% |
| UNCG | The University of North Carolina at Greensboro | NCAA D-I · NC | 55.8 | -1.9% |
| SU | Samford University | NCAA D-I FCS · AL | 55.5 | -2.0% |
| VMI | Virginia Military Institute | NCAA D-I FCS · VA | 55.1 | -1.6% |
| THE | The Citadel | NCAA D-I FCS · SC | 54.5 | -1.3% |
| WC | Wofford College | NCAA D-I FCS · SC | 53.8 | +4.2% |
Southern Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
98 / 100
Market output
$2.07T
annual GDP in the footprint
Employer firms
725K
businesses that can buy inventory
Small businesses
2.8M
incl. non-employer firms
Addressable pool
$159.4M
local sponsor $ per year
TTUNCAA D-I FCS · TN · TN$520B · 183K firms
UNCGNCAA D-I · NC · NC$830B · 303K firms
VMINCAA D-I FCS · VA · VA$720B · 240K firms
Where the budget sits
Banking & insurance$27.2M
Healthcare systems$23.0M
Auto & dealer groups$16.7M
Tech & software$15.1M
QSR & beverage$13.9M
Retail & commerce$13.9M
- · NCAA D-I · NC is the commercial anchor — $830B of output and 302,694 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (17% of the pool, ~$27,185K a year) — lead the sell there.
- · 2,828,834 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Southern Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$67.9M
$37.8M – $123.1M
Market cap
$407.4M
$158.8M – $997.2M
Sponsorship band
$54.2M
$29.8M – $100.3M / yr
Fan economy
$22.8M
380,000 fans · $60/yr
Fan economy split
Gate & live attendance$9.3M
Merchandise & licensed product$7.8M
Digital, content & subscriptions$5.7M
- · Visibility 100.0 converts to a 25.2% capture rate against a $159.4M local sponsor pool.
- · 380,000 monetizable fans at $60/yr drive $22.80M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Southern Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.