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MBB-D2 · Basketball (M) · D-II

MBB · Division II

Index 760.00 -1.59%24 conferences298 programs4,470 modeled athletes0.3M engagement volume

Conferences

Great Northwest Athletic Conference — programs

Click any program for its full RUTS analysis — visibility layers, roster and schedule.

TickerProgramDetailRUTS24h
NNUNorthwest Nazarene UniversityNCAA D-II · ID43.8+3.4%
WWUWestern Washington UniversityNCAA D-II · WA43.3-1.4%
SMSUSaint Martin's UniversityNCAA D-II · WA42.0-2.1%
CWUCentral Washington UniversityNCAA D-II · WA41.8+1.2%
WOUWestern Oregon UniversityNCAA D-II · OR41.8+1.4%
SFUSimon Fraser UniversityNCAA D-II · BC41.7+2.4%
MSUBMontana State University BillingsNCAA D-II · MT41.6-2.2%
UAAUniversity of Alaska AnchorageNCAA D-II · AK41.5-2.7%
SPUSeattle Pacific UniversityNCAA D-II · WA41.2+0.9%
UAFUniversity of Alaska FairbanksNCAA D-II · AK39.8+1.1%

Great Northwest Athletic Conference — aggregate market economy

Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.

League commercial economy · CMS
99 / 100
Market output
$1.30T
annual GDP in the footprint
Employer firms
432K
businesses that can buy inventory
Small businesses
1.7M
incl. non-employer firms
Addressable pool
$99.8M
local sponsor $ per year
WOUNCAA D-II · OR · OR$320B · 133K firms
MSUBNCAA D-II · MT · MT$78B · 38K firms
UAANCAA D-II · AK · AK$68B · 19K firms
SPUNCAA D-II · WA · WA$830B · 242K firms
Where the budget sits
Banking & insurance$13.2M
Tech & software$12.1M
Auto & dealer groups$10.5M
Healthcare systems$9.7M
Retail & commerce$9.7M
Energy & utilities$9.5M
  • · NCAA D-II · WA is the commercial anchor — $830B of output and 241,771 employer firms inside the footprint.
  • · Banking & insurance holds the largest slice of local budget here (13% of the pool, ~$13,174K a year) — lead the sell there.
  • · 1,684,243 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
  • · This business base is why Great Northwest Athletic Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$36.4M
$20.1M – $66.9M
Market cap
$218.4M
$84.4M – $541.8M
Sponsorship band
$33.9M
$18.7M – $62.8M / yr
Fan economy
$4.1M
68,000 fans · $60/yr
Fan economy split
Gate & live attendance$1.7M
Merchandise & licensed product$1.4M
Digital, content & subscriptions$1.0M
  • · Visibility 100.0 converts to a 25.2% capture rate against a $99.8M local sponsor pool.
  • · 68,000 monetizable fans at $60/yr drive $4.08M of fan-economy revenue.
  • · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
  • · Every figure above is Great Northwest Athletic Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.