← League index
MBB-D2 · Basketball (M) · D-II
MBB · Division II
Index 760.00 -1.59%24 conferences298 programs4,470 modeled athletes0.3M engagement volume
Conferences
Great Lakes Valley Conference15 · 43.8South Atlantic Conference12 · 43.7Northeast 10 Conference10 · 43.4Pennsylvania State Athletic Conference17 · 43.3Mountain East Conference12 · 43.1Great Midwest Athletic Conference12 · 43.0Great Lakes Intercollegiate Athletic Conference11 · 43.0Mid-America Intercollegiate Athletics Association14 · 42.9Central Atlantic Collegiate Conference11 · 42.9Northern Sun Intercollegiate Conference16 · 42.8Gulf South Conference11 · 42.8Sunshine State Conference11 · 42.7Pacific West Conference10 · 42.7Conference Carolinas16 · 42.6Rocky Mountain Athletic Conference15 · 42.5Central Intercollegiate Athletic Association12 · 42.3Great American Conference12 · 42.2Great Northwest Athletic Conference10 · 41.9East Coast Conference9 · 41.9Lone Star Conference17 · 41.8California Collegiate Athletic Association14 · 41.8Peach Belt Conference11 · 41.7Independent5 · 41.3Southern Intercol. Ath. Conf.15 · 41.2
Gulf South Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| UWA | University of West Alabama | NCAA D-II · AL | 45.2 | +2.6% |
| DSU | Delta State University | NCAA D-II · MS | 43.8 | -0.2% |
| CBU | Christian Brothers University | NCAA D-II · TN | 43.8 | -1.1% |
| LU | Lee University | NCAA D-II · TN | 43.7 | -0.5% |
| TNU | Trevecca Nazarene University | NCAA D-II · TN | 42.8 | +2.9% |
| MCU | Mississippi Christian University | NCAA D-II · MS | 42.6 | -3.7% |
| UM | University of Montevallo | NCAA D-II · AL | 42.2 | -0.8% |
| VSU | Valdosta State University | NCAA D-II · GA | 42.0 | +0.9% |
| AUM | Auburn University at Montgomery | NCAA D-II · AL | 42.0 | -2.3% |
| UAIH | University of Alabama in Huntsville | NCAA D-II · AL | 41.6 | +1.5% |
| UU | Union University | NCAA D-II · TN | 40.6 | -4.2% |
Gulf South Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
89 / 100
Market output
$475B
annual GDP in the footprint
Employer firms
187K
businesses that can buy inventory
Small businesses
728K
incl. non-employer firms
Addressable pool
$36.6M
local sponsor $ per year
UWANCAA D-II · AL · AL$320B · 125K firms
MCUNCAA D-II · MS · MS$155B · 62K firms
Where the budget sits
Banking & insurance$5.1M
Auto & dealer groups$5.1M
Healthcare systems$4.1M
QSR & beverage$3.4M
Retail & commerce$3.4M
Tech & software$3.1M
- · NCAA D-II · AL is the commercial anchor — $320B of output and 124,745 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (14% of the pool, ~$5,132K a year) — lead the sell there.
- · 727,530 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Gulf South Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$14.9M
$8.3M – $27.1M
Market cap
$89.3M
$34.7M – $219.5M
Sponsorship band
$12.4M
$6.8M – $23.0M / yr
Fan economy
$4.1M
68,000 fans · $60/yr
Fan economy split
Gate & live attendance$1.7M
Merchandise & licensed product$1.4M
Digital, content & subscriptions$1.0M
- · Visibility 100.0 converts to a 25.2% capture rate against a $36.6M local sponsor pool.
- · 68,000 monetizable fans at $60/yr drive $4.08M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Gulf South Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.