← League index
CFB-FCS · Football · D-I
CFB · FCS
Index 1320.00 +1.95%23 conferences128 programs15,360 modeled athletes1.4M engagement volume
Conferences
The Ivy League8 · 61.4BIG EAST Conference3 · 58.9Patriot League5 · 58.8Metro Conference3 · 58.6Mountain West Conference1 · 58.2Southwestern Athletic Conf.12 · 57.8Atlantic 10 Conference6 · 57.8Mid-Eastern Athletic Conf.6 · 57.2Big Sky Conference11 · 56.5Coastal Athletic Association8 · 56.5The Summit League4 · 56.4West Coast Conference1 · 56.4Big West Conference1 · 56.3Southland Conference10 · 56.2Ohio Valley Conference7 · 56.0Missouri Valley Conference7 · 56.0Southern Conference10 · 55.7America East Conference4 · 55.3Big South Conference3 · 54.7Horizon League2 · 54.7United Athletic Conference7 · 53.9Northeast Conference7 · 50.6Atlantic Sun Conference2 · 49.0
Ohio Valley Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| MSU | Morehead State University | NCAA D-I FCS · KY | 59.4 | +2.7% |
| UTM | University of Tennessee at Martin | NCAA D-I FCS · TN | 56.3 | +0.1% |
| LU | Lindenwood University | NCAA D-I FCS · MO | 56.1 | -3.3% |
| TSU | Tennessee State University | NCAA D-I FCS · TN · HBCU | 55.6 | -1.7% |
| WIU | Western Illinois University | NCAA D-I FCS · IL | 55.5 | -0.6% |
| EIU | Eastern Illinois University | NCAA D-I FCS · IL | 54.7 | -2.0% |
| SMSU | Southeast Missouri State University | NCAA D-I FCS · MO | 54.3 | -0.4% |
Ohio Valley Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
99 / 100
Market output
$2.63T
annual GDP in the footprint
Employer firms
874K
businesses that can buy inventory
Small businesses
3.4M
incl. non-employer firms
Addressable pool
$202.9M
local sponsor $ per year
UTMNCAA D-I FCS · TN · TN$520B · 183K firms
TSUNCAA D-I FCS · TN · HBCU · TN$520B · 183K firms
WIUNCAA D-I FCS · IL · IL$1.15T · 345K firms
SMSUNCAA D-I FCS · MO · MO$445B · 163K firms
Where the budget sits
Banking & insurance$33.8M
Healthcare systems$30.8M
Auto & dealer groups$21.7M
QSR & beverage$18.0M
Retail & commerce$18.0M
Tech & software$16.2M
- · NCAA D-I FCS · IL is the commercial anchor — $1150B of output and 345,009 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (17% of the pool, ~$33,838K a year) — lead the sell there.
- · 3,407,524 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Ohio Valley Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$79.5M
$44.1M – $145.1M
Market cap
$476.8M
$185.0M – $1.18B
Sponsorship band
$69.0M
$38.0M – $127.7M / yr
Fan economy
$17.4M
290,000 fans · $60/yr
Fan economy split
Gate & live attendance$7.1M
Merchandise & licensed product$5.9M
Digital, content & subscriptions$4.3M
- · Visibility 100.0 converts to a 25.2% capture rate against a $202.9M local sponsor pool.
- · 290,000 monetizable fans at $60/yr drive $17.40M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Ohio Valley Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.