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HKY-D1 · Hockey · D-I
Hockey · Division I
Index 1080.00 +3.14%22 conferences61 programs1,647 modeled athletes0.6M engagement volume
Conferences
Big 12 Conference1 · 92.6Atlantic Coast Conference2 · 91.1Big Ten Conference6 · 91.0Mountain West Conference1 · 74.2Mid-American Conference4 · 71.3BIG EAST Conference2 · 63.8Patriot League4 · 62.3The Ivy League6 · 61.4The Summit League3 · 58.2Coastal Athletic Association1 · 56.6Ohio Valley Conference1 · 56.1West Coast Conference1 · 55.9Metro Conference5 · 55.4America East Conference4 · 55.4Northeast Conference2 · 54.1Horizon League1 · 54.1Northeast 10 Conference1 · 46.6Northern Sun Intercollegiate Conference4 · 43.5Great Lakes Intercollegiate Athletic Conference4 · 42.1Great Northwest Athletic Conference2 · 40.6Liberty League5 · 35.2Southern Collegiate Athletic Conference1 · 33.2
All programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| PSU | Pennsylvania State University | NCAA D-I FBS · PA | 94.6 | +0.4% |
| ASU | Arizona State University | NCAA D-I FBS · AZ | 92.6 | -0.7% |
| MSU | Michigan State University | NCAA D-I FBS · MI | 91.6 | +1.6% |
| UND | University of Notre Dame | NCAA D-I FBS · IN | 91.4 | -1.3% |
| BC | Boston College | NCAA D-I FBS · MA | 90.7 | +0.3% |
| UM | University of Michigan | NCAA D-I FBS · MI | 90.6 | +0.4% |
| UMTC | University of Minnesota, Twin Cities | NCAA D-I FBS · MN | 89.9 | +2.1% |
| OSU | The Ohio State University | NCAA D-I FBS · OH | 89.9 | -4.2% |
| UWM | University of Wisconsin-Madison | NCAA D-I FBS · WI | 89.2 | +2.3% |
| UC | University of Connecticut | NCAA D-I FBS · CT | 74.4 | +2.7% |
| USMA | U.S. Military Academy | NCAA D-I FBS · NY | 74.4 | +0.6% |
| USAF | U.S. Air Force Academy | NCAA D-I FBS · CO | 74.2 | -3.4% |
| UMA | University of Massachusetts, Amherst | NCAA D-I FBS · MA | 72.5 | -2.3% |
| MU | Miami University (Ohio) | NCAA D-I FBS · OH | 72.5 | +2.5% |
| BGSU | Bowling Green State University | NCAA D-I FBS · OH | 71.1 | +2.3% |
| WMU | Western Michigan University | NCAA D-I FBS · MI | 69.3 | -3.3% |
| HU | Harvard University | NCAA D-I FCS · MA | 63.7 | +1.3% |
| BU | Brown University | NCAA D-I FCS · RI | 61.9 | +1.6% |
| YU | Yale University | NCAA D-I FCS · CT | 61.7 | +3.4% |
| CU | Cornell University | NCAA D-I FCS · NY | 61.1 | -3.9% |
| MC | Merrimack College | NCAA D-I FCS · MA | 60.6 | +1.0% |
| DC | Dartmouth College | NCAA D-I FCS · NH | 60.2 | -3.0% |
| UST | University of St. Thomas (Minnesota) | NCAA D-I FCS · MN | 60.0 | -1.0% |
| PU | Princeton University | NCAA D-I FCS · NJ | 59.9 | +2.8% |
| CHC | College of the Holy Cross | NCAA D-I FCS · MA | 59.4 | -0.2% |
| UNO | University of Nebraska at Omaha | NCAA D-I · NE | 58.2 | -1.9% |
| CU | Colgate University | NCAA D-I FCS · NY | 57.8 | +3.5% |
| BU | Boston University | NCAA D-I · MA | 57.6 | +1.9% |
| UM | University of Maine | NCAA D-I FCS · ME | 57.6 | +3.5% |
| UML | University of Massachusetts Lowell | NCAA D-I · MA | 57.0 | -3.8% |
| NU | Northeastern University | NCAA D-I · MA | 56.6 | +4.0% |
| UND | University of North Dakota | NCAA D-I FCS · ND | 56.5 | +4.2% |
| QU | Quinnipiac University | NCAA D-I · CT | 56.3 | +2.9% |
| LU | Lindenwood University | NCAA D-I FCS · MO | 56.1 | -3.3% |
| UD | University of Denver | NCAA D-I · CO | 55.9 | +3.5% |
| UNH | University of New Hampshire | NCAA D-I FCS · NH | 55.7 | -0.7% |
| SHU | Sacred Heart University | NCAA D-I FCS · CT | 55.5 | +0.1% |
| LIU | Long Island University | NCAA D-I FCS · NY | 54.4 | -3.0% |
| RMU | Robert Morris University | NCAA D-I FCS · PA | 54.1 | +3.4% |
| SC | Stonehill College | NCAA D-I FCS · MA | 53.8 | -1.2% |
| NU | Niagara University | NCAA D-I · NY | 53.7 | +0.7% |
| PC | Providence College | NCAA D-I · RI | 53.2 | +4.1% |
| UV | University of Vermont | NCAA D-I · VT | 51.2 | +3.7% |
| CU | Canisius University | NCAA D-I · NY | 51.1 | +0.6% |
| BU | Bentley University | NCAA D-II · MA | 46.6 | +2.8% |
| UMD | University of Minnesota Duluth | NCAA D-II · MN | 44.2 | +2.9% |
| MSUM | Minnesota State University, Mankato | NCAA D-II · MN | 44.0 | -1.0% |
| NMU | Northern Michigan University | NCAA D-II · MI | 43.6 | -0.1% |
| FSU | Ferris State University | NCAA D-II · MI | 43.4 | +2.0% |
| BSU | Bemidji State University | NCAA D-II · MN | 43.3 | +1.5% |
| SCSU | St. Cloud State University | NCAA D-II · MN | 42.4 | +0.2% |
| UAA | University of Alaska Anchorage | NCAA D-II · AK | 41.5 | -2.7% |
| MTU | Michigan Technological University | NCAA D-II · MI | 40.8 | -1.4% |
| LSSU | Lake Superior State University | NCAA D-II · MI | 40.7 | -0.2% |
| UAF | University of Alaska Fairbanks | NCAA D-II · AK | 39.8 | +1.1% |
| UC | Union College (New York) | NCAA D-III · NY | 37.4 | -0.8% |
| SLU | St. Lawrence University | NCAA D-III · NY | 36.3 | +0.8% |
| RIT | Rochester Institute of Technology | NCAA D-III · NY | 35.3 | -0.8% |
| RPI | Rensselaer Polytechnic Institute | NCAA D-III · NY | 33.8 | +0.7% |
| CC | Colorado College | NCAA D-III · CO | 33.2 | -1.6% |
| CU | Clarkson University | NCAA D-III · NY | 33.1 | +3.2% |
Hockey · Division I — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
99 / 100
Market output
$13.46T
annual GDP in the footprint
Employer firms
4.6M
businesses that can buy inventory
Small businesses
18.0M
incl. non-employer firms
Addressable pool
$1036.0M
local sponsor $ per year
ASUNCAA D-I FBS · AZ · AZ$545B · 208K firms
BCNCAA D-I FBS · MA · MA$780B · 216K firms
PSUNCAA D-I FBS · PA · PA$1.01T · 342K firms
MSUNCAA D-I FBS · MI · MI$690B · 265K firms
UMTCNCAA D-I FBS · MN · MN$500B · 163K firms
OSUNCAA D-I FBS · OH · OH$890B · 311K firms
UWMNCAA D-I FBS · WI · WI$450B · 156K firms
MUNCAA D-I FBS · OH · FL$1.70T · 787K firms
UCNCAA D-I FBS · CT · CT$360B · 104K firms
PCNCAA D-I · RI · RI$78B · 31K firms
BUNCAA D-I · MA · MA$780B · 216K firms
USTNCAA D-I FCS · MN · MN$500B · 163K firms
UNONCAA D-I · NE · NE$175B · 55K firms
UNDNCAA D-I FCS · ND · ND$80B · 26K firms
UDNCAA D-I · CO · CO$555B · 192K firms
UMNCAA D-I FCS · ME · ME$90B · 42K firms
UNHNCAA D-I FCS · NH · NH$115B · 44K firms
UVNCAA D-I · VT · VT$44B · 21K firms
UMDNCAA D-II · MN · MN$500B · 163K firms
NMUNCAA D-II · MI · MI$690B · 265K firms
UAANCAA D-II · AK · AK$68B · 19K firms
UCNCAA D-III · NY · NY$2.30T · 640K firms
CCNCAA D-III · CO · CO$555B · 192K firms
Where the budget sits
Banking & insurance$160.0M
Auto & dealer groups$129.9M
Healthcare systems$129.4M
Retail & commerce$98.0M
Tech & software$91.0M
QSR & beverage$90.2M
- · NCAA D-III · NY is the commercial anchor — $2300B of output and 639,907 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (15% of the pool, ~$159,975K a year) — lead the sell there.
- · 18,026,514 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Hockey · Division I carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$356.5M
$196.2M – $658.8M
Market cap
$2.14B
$824.1M – $5.34B
Sponsorship band
$352.5M
$193.9M – $652.0M / yr
Fan economy
$6.7M
112,000 fans · $60/yr
Fan economy split
Gate & live attendance$2.8M
Merchandise & licensed product$2.3M
Digital, content & subscriptions$1.7M
- · Visibility 100.0 converts to a 25.2% capture rate against a $1036.0M local sponsor pool.
- · 112,000 monetizable fans at $60/yr drive $6.72M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Hockey · Division I's market economy priced through visibility — move the visibility score and the whole stack moves with it.