← League index
HKY-D1 · Hockey · D-I
Hockey · Division I
Index 1080.00 +3.14%22 conferences61 programs1,647 modeled athletes0.6M engagement volume
Conferences
Big 12 Conference1 · 92.6Atlantic Coast Conference2 · 91.1Big Ten Conference6 · 91.0Mountain West Conference1 · 74.2Mid-American Conference4 · 71.3BIG EAST Conference2 · 63.8Patriot League4 · 62.3The Ivy League6 · 61.4The Summit League3 · 58.2Coastal Athletic Association1 · 56.6Ohio Valley Conference1 · 56.1West Coast Conference1 · 55.9Metro Conference5 · 55.4America East Conference4 · 55.4Northeast Conference2 · 54.1Horizon League1 · 54.1Northeast 10 Conference1 · 46.6Northern Sun Intercollegiate Conference4 · 43.5Great Lakes Intercollegiate Athletic Conference4 · 42.1Great Northwest Athletic Conference2 · 40.6Liberty League5 · 35.2Southern Collegiate Athletic Conference1 · 33.2
Mid-American Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| UMA | University of Massachusetts, Amherst | NCAA D-I FBS · MA | 72.5 | -2.3% |
| MU | Miami University (Ohio) | NCAA D-I FBS · OH | 72.5 | +2.5% |
| BGSU | Bowling Green State University | NCAA D-I FBS · OH | 71.1 | +2.3% |
| WMU | Western Michigan University | NCAA D-I FBS · MI | 69.3 | -3.3% |
Mid-American Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
98 / 100
Market output
$3.17T
annual GDP in the footprint
Employer firms
1.3M
businesses that can buy inventory
Small businesses
4.9M
incl. non-employer firms
Addressable pool
$244.1M
local sponsor $ per year
UMANCAA D-I FBS · MA · MA$780B · 216K firms
MUNCAA D-I FBS · OH · FL$1.70T · 787K firms
WMUNCAA D-I FBS · MI · MI$690B · 265K firms
Where the budget sits
Auto & dealer groups$40.2M
Banking & insurance$35.2M
Healthcare systems$32.4M
Tech & software$22.3M
Retail & commerce$21.4M
QSR & beverage$20.1M
- · NCAA D-I FBS · OH is the commercial anchor — $1700B of output and 786,707 employer firms inside the footprint.
- · Auto & dealer groups holds the largest slice of local budget here (16% of the pool, ~$40,190K a year) — lead the sell there.
- · 4,945,270 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Mid-American Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$87.1M
$48.0M – $160.3M
Market cap
$522.4M
$201.7M – $1.30B
Sponsorship band
$83.0M
$45.7M – $153.6M / yr
Fan economy
$6.7M
112,000 fans · $60/yr
Fan economy split
Gate & live attendance$2.8M
Merchandise & licensed product$2.3M
Digital, content & subscriptions$1.7M
- · Visibility 100.0 converts to a 25.2% capture rate against a $244.1M local sponsor pool.
- · 112,000 monetizable fans at $60/yr drive $6.72M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Mid-American Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.