← League index
SB-D2 · Softball · D-II
Softball · Division II
Index 560.00 +3.58%24 conferences274 programs5,480 modeled athletes0.2M engagement volume
Conferences
Great Lakes Valley Conference15 · 43.8South Atlantic Conference12 · 43.7Great Lakes Intercollegiate Athletic Conference8 · 43.5Northeast 10 Conference10 · 43.4Pennsylvania State Athletic Conference17 · 43.3Mountain East Conference12 · 43.1Mid-America Intercollegiate Athletics Association13 · 43.0Great Midwest Athletic Conference13 · 43.0Central Atlantic Collegiate Conference11 · 42.9Pacific West Conference8 · 42.9Northern Sun Intercollegiate Conference16 · 42.8Gulf South Conference11 · 42.8Rocky Mountain Athletic Conference12 · 42.7Sunshine State Conference11 · 42.7Conference Carolinas16 · 42.6Central Intercollegiate Athletic Association12 · 42.3Great Northwest Athletic Conference7 · 42.3Great American Conference12 · 42.2East Coast Conference6 · 42.0Independent2 · 42.0Peach Belt Conference10 · 41.9Lone Star Conference17 · 41.8California Collegiate Athletic Association10 · 41.8Southern Intercol. Ath. Conf.13 · 41.5
California Collegiate Athletic Association — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| CSUS | California State University, Stanislaus | NCAA D-II · CA | 43.0 | -1.7% |
| CSPU | California State Polytechnic University, Humboldt | NCAA D-II · CA | 42.3 | -0.7% |
| CSUS | California State University, San Bernardino | NCAA D-II · CA | 42.2 | +3.4% |
| CSUC | California State University, Chico | NCAA D-II · CA | 42.2 | -2.2% |
| CSUM | California State University, Monterey Bay | NCAA D-II · CA | 42.2 | +0.0% |
| CSUD | California State University, Dominguez Hills | NCAA D-II · CA | 42.1 | +3.6% |
| SFSU | San Francisco State University | NCAA D-II · CA | 41.2 | -1.8% |
| CSUS | California State University, San Marcos | NCAA D-II · CA | 41.0 | -1.5% |
| CSUE | California State University, East Bay | NCAA D-II · CA | 40.8 | -1.3% |
| MC | Menlo College | NCAA D-II · CA | 40.8 | -0.5% |
California Collegiate Athletic Association — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
88 / 100
Market output
$4.10T
annual GDP in the footprint
Employer firms
1.2M
businesses that can buy inventory
Small businesses
4.8M
incl. non-employer firms
Addressable pool
$315.7M
local sponsor $ per year
CSUSNCAA D-II · CA · CA$4.10T · 1.2M firms
Where the budget sits
Tech & software$56.0M
Banking & insurance$38.9M
Auto & dealer groups$31.1M
Healthcare systems$28.5M
QSR & beverage$25.9M
Retail & commerce$25.9M
- · NCAA D-II · CA is the commercial anchor — $4100B of output and 1,229,578 employer firms inside the footprint.
- · Tech & software holds the largest slice of local budget here (18% of the pool, ~$56,032K a year) — lead the sell there.
- · 4,795,354 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why California Collegiate Athletic Association carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$108.8M
$59.9M – $201.0M
Market cap
$652.6M
$251.4M – $1.63B
Sponsorship band
$107.4M
$59.1M – $198.7M / yr
Fan economy
$2.3M
38,000 fans · $60/yr
Fan economy split
Gate & live attendance$935K
Merchandise & licensed product$775K
Digital, content & subscriptions$570K
- · Visibility 100.0 converts to a 25.2% capture rate against a $315.7M local sponsor pool.
- · 38,000 monetizable fans at $60/yr drive $2.28M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is California Collegiate Athletic Association's market economy priced through visibility — move the visibility score and the whole stack moves with it.