← League index
WBB-D1 · Basketball (W) · D-I
WBB · Division I
Index 2080.00 -3.65%32 conferences363 programs5,445 modeled athletes4.1M engagement volume
Conferences
Atlantic Coast Conference18 · 90.0Big Ten Conference18 · 89.5Southeastern Conference16 · 88.9Big 12 Conference16 · 88.8Pac-12 Conference8 · 83.2Mid-American Conference12 · 70.8Conference USA10 · 70.2Sun Belt Conference14 · 69.8American Conference13 · 68.7Mountain West Conference11 · 68.3The Ivy League8 · 61.4Patriot League10 · 60.6Southwestern Athletic Conf.12 · 57.8BIG EAST Conference11 · 56.8Coastal Athletic Association13 · 56.5Big Sky Conference11 · 56.5Southland Conference12 · 56.1Atlantic 10 Conference14 · 56.0Big West Conference12 · 55.9Southern Conference9 · 55.9Mid-Eastern Athletic Conf.8 · 55.8The Summit League8 · 55.6Ohio Valley Conference9 · 55.2Missouri Valley Conference11 · 54.9America East Conference9 · 54.9Horizon League12 · 54.8Metro Conference13 · 54.6West Coast Conference10 · 54.4United Athletic Conference9 · 53.9Big South Conference9 · 53.5Atlantic Sun Conference8 · 53.3Northeast Conference9 · 51.7
Big Sky Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| PSU | Portland State University | NCAA D-I FCS · OR | 58.7 | +3.2% |
| UNC | University of Northern Colorado | NCAA D-I FCS · CO | 57.5 | -2.6% |
| MSUB | Montana State University-Bozeman | NCAA D-I FCS · MT | 57.2 | -0.3% |
| EWU | Eastern Washington University | NCAA D-I FCS · WA | 56.8 | -3.4% |
| ISU | Idaho State University | NCAA D-I FCS · ID | 56.5 | -2.3% |
| SUU | Southern Utah University | NCAA D-I FCS · UT | 56.5 | -2.3% |
| NAU | Northern Arizona University | NCAA D-I FCS · AZ | 56.4 | -1.2% |
| UI | University of Idaho | NCAA D-I FCS · ID | 56.3 | -1.8% |
| UTU | Utah Tech University | NCAA D-I FCS · UT | 56.2 | -1.5% |
| WSU | Weber State University | NCAA D-I FCS · UT | 55.4 | +1.8% |
| UM | University of Montana | NCAA D-I FCS · MT | 53.7 | -3.7% |
Big Sky Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
99 / 100
Market output
$1.90T
annual GDP in the footprint
Employer firms
749K
businesses that can buy inventory
Small businesses
2.9M
incl. non-employer firms
Addressable pool
$146.1M
local sponsor $ per year
PSUNCAA D-I FCS · OR · OR$320B · 133K firms
UNCNCAA D-I FCS · CO · CO$555B · 192K firms
MSUBNCAA D-I FCS · MT · MT$78B · 38K firms
ISUNCAA D-I FCS · ID · ID$125B · 61K firms
SUUNCAA D-I FCS · UT · UT$275B · 118K firms
NAUNCAA D-I FCS · AZ · AZ$545B · 208K firms
Where the budget sits
Banking & insurance$20.2M
Tech & software$16.8M
Auto & dealer groups$16.2M
Healthcare systems$15.3M
Retail & commerce$14.4M
QSR & beverage$13.5M
- · NCAA D-I FCS · CO is the commercial anchor — $555B of output and 192,437 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (14% of the pool, ~$20,223K a year) — lead the sell there.
- · 2,922,809 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Big Sky Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$79.2M
$44.6M – $141.2M
Market cap
$475.4M
$187.2M – $1.14B
Sponsorship band
$49.7M
$27.3M – $92.0M / yr
Fan economy
$49.2M
820,000 fans · $60/yr
Fan economy split
Gate & live attendance$20.2M
Merchandise & licensed product$16.7M
Digital, content & subscriptions$12.3M
- · Visibility 100.0 converts to a 25.2% capture rate against a $146.1M local sponsor pool.
- · 820,000 monetizable fans at $60/yr drive $49.20M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Big Sky Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.