← League index
WBB-D1 · Basketball (W) · D-I
WBB · Division I
Index 2080.00 -3.65%32 conferences363 programs5,445 modeled athletes4.1M engagement volume
Conferences
Atlantic Coast Conference18 · 90.0Big Ten Conference18 · 89.5Southeastern Conference16 · 88.9Big 12 Conference16 · 88.8Pac-12 Conference8 · 83.2Mid-American Conference12 · 70.8Conference USA10 · 70.2Sun Belt Conference14 · 69.8American Conference13 · 68.7Mountain West Conference11 · 68.3The Ivy League8 · 61.4Patriot League10 · 60.6Southwestern Athletic Conf.12 · 57.8BIG EAST Conference11 · 56.8Coastal Athletic Association13 · 56.5Big Sky Conference11 · 56.5Southland Conference12 · 56.1Atlantic 10 Conference14 · 56.0Big West Conference12 · 55.9Southern Conference9 · 55.9Mid-Eastern Athletic Conf.8 · 55.8The Summit League8 · 55.6Ohio Valley Conference9 · 55.2Missouri Valley Conference11 · 54.9America East Conference9 · 54.9Horizon League12 · 54.8Metro Conference13 · 54.6West Coast Conference10 · 54.4United Athletic Conference9 · 53.9Big South Conference9 · 53.5Atlantic Sun Conference8 · 53.3Northeast Conference9 · 51.7
The Ivy League — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| HU | Harvard University | NCAA D-I FCS · MA | 63.7 | +1.3% |
| UP | University of Pennsylvania | NCAA D-I FCS · PA | 62.5 | -1.8% |
| BU | Brown University | NCAA D-I FCS · RI | 61.9 | +1.6% |
| YU | Yale University | NCAA D-I FCS · CT | 61.7 | +3.4% |
| CU | Cornell University | NCAA D-I FCS · NY | 61.1 | -3.9% |
| DC | Dartmouth College | NCAA D-I FCS · NH | 60.2 | -3.0% |
| PU | Princeton University | NCAA D-I FCS · NJ | 59.9 | +2.8% |
| CUBC | Columbia University-Barnard College | NCAA D-I FCS · NY | 59.8 | -0.2% |
The Ivy League — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
88 / 100
Market output
$1.01T
annual GDP in the footprint
Employer firms
342K
businesses that can buy inventory
Small businesses
1.3M
incl. non-employer firms
Addressable pool
$77.8M
local sponsor $ per year
UPNCAA D-I FCS · PA · PA$1.01T · 342K firms
Where the budget sits
Healthcare systems$12.8M
Banking & insurance$12.3M
Auto & dealer groups$8.2M
QSR & beverage$6.9M
Retail & commerce$6.9M
Energy & utilities$6.7M
- · NCAA D-I FCS · PA is the commercial anchor — $1010B of output and 341,635 employer firms inside the footprint.
- · Healthcare systems holds the largest slice of local budget here (16% of the pool, ~$12,813K a year) — lead the sell there.
- · 1,332,377 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why The Ivy League carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$56.0M
$31.8M – $98.1M
Market cap
$335.9M
$133.4M – $795.0M
Sponsorship band
$26.5M
$14.6M – $48.9M / yr
Fan economy
$49.2M
820,000 fans · $60/yr
Fan economy split
Gate & live attendance$20.2M
Merchandise & licensed product$16.7M
Digital, content & subscriptions$12.3M
- · Visibility 100.0 converts to a 25.2% capture rate against a $77.8M local sponsor pool.
- · 820,000 monetizable fans at $60/yr drive $49.20M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is The Ivy League's market economy priced through visibility — move the visibility score and the whole stack moves with it.