← League index
SB-D1 · Softball · D-I
Softball · Division I
Index 1640.00 +3.57%32 conferences308 programs6,160 modeled athletes1.4M engagement volume
Conferences
Atlantic Coast Conference15 · 90.6Big Ten Conference17 · 89.5Southeastern Conference15 · 89.0Big 12 Conference11 · 89.0Pac-12 Conference6 · 87.0Mid-American Conference11 · 70.6Conference USA10 · 70.2Sun Belt Conference12 · 69.9American Conference10 · 68.3Mountain West Conference9 · 67.9The Ivy League8 · 61.4Patriot League7 · 60.9BIG EAST Conference9 · 58.0Southwestern Athletic Conf.12 · 57.8Atlantic 10 Conference9 · 56.5Big Sky Conference7 · 56.4The Summit League7 · 56.3Coastal Athletic Association11 · 56.2Big West Conference11 · 56.0Southern Conference9 · 55.9Mid-Eastern Athletic Conf.8 · 55.8Southland Conference10 · 55.6Horizon League8 · 55.4Ohio Valley Conference9 · 55.2America East Conference6 · 55.2Missouri Valley Conference11 · 54.9Metro Conference13 · 54.6West Coast Conference6 · 54.4United Athletic Conference8 · 53.8Atlantic Sun Conference8 · 53.3Big South Conference7 · 53.1Northeast Conference8 · 52.1
Atlantic 10 Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| FU | Fordham University | NCAA D-I FCS · NY | 62.9 | +2.7% |
| GWU | George Washington University | NCAA D-I · DC | 58.0 | +0.1% |
| UD | University of Dayton | NCAA D-I FCS · OH | 57.8 | -3.8% |
| URI | University of Rhode Island | NCAA D-I FCS · RI | 57.7 | -1.1% |
| GMU | George Mason University | NCAA D-I · VA | 57.1 | -1.1% |
| LUC | Loyola University Chicago | NCAA D-I · IL | 55.3 | +2.3% |
| SJSU | Saint Joseph's University | NCAA D-I · PA | 54.3 | -4.0% |
| SLU | Saint Louis University | NCAA D-I · MO | 54.1 | -1.7% |
| SBU | St. Bonaventure University | NCAA D-I · NY | 51.6 | +0.7% |
Atlantic 10 Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
98 / 100
Market output
$1.67T
annual GDP in the footprint
Employer firms
540K
businesses that can buy inventory
Small businesses
2.1M
incl. non-employer firms
Addressable pool
$128.8M
local sponsor $ per year
URINCAA D-I FCS · RI · RI$78B · 31K firms
LUCNCAA D-I · IL · IL$1.15T · 345K firms
SLUNCAA D-I · MO · MO$445B · 163K firms
Where the budget sits
Banking & insurance$23.7M
Healthcare systems$15.2M
Auto & dealer groups$14.2M
QSR & beverage$11.9M
Retail & commerce$11.9M
Tech & software$10.7M
- · NCAA D-I · IL is the commercial anchor — $1150B of output and 345,009 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (18% of the pool, ~$23,717K a year) — lead the sell there.
- · 2,105,053 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Atlantic 10 Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$53.9M
$30.0M – $97.9M
Market cap
$323.4M
$125.9M – $792.8M
Sponsorship band
$43.8M
$24.1M – $81.1M / yr
Fan economy
$16.8M
280,000 fans · $60/yr
Fan economy split
Gate & live attendance$6.9M
Merchandise & licensed product$5.7M
Digital, content & subscriptions$4.2M
- · Visibility 100.0 converts to a 25.2% capture rate against a $128.8M local sponsor pool.
- · 280,000 monetizable fans at $60/yr drive $16.80M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Atlantic 10 Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.