← League index
SB-D1 · Softball · D-I
Softball · Division I
Index 1640.00 +3.57%32 conferences308 programs6,160 modeled athletes1.4M engagement volume
Conferences
Atlantic Coast Conference15 · 90.6Big Ten Conference17 · 89.5Southeastern Conference15 · 89.0Big 12 Conference11 · 89.0Pac-12 Conference6 · 87.0Mid-American Conference11 · 70.6Conference USA10 · 70.2Sun Belt Conference12 · 69.9American Conference10 · 68.3Mountain West Conference9 · 67.9The Ivy League8 · 61.4Patriot League7 · 60.9BIG EAST Conference9 · 58.0Southwestern Athletic Conf.12 · 57.8Atlantic 10 Conference9 · 56.5Big Sky Conference7 · 56.4The Summit League7 · 56.3Coastal Athletic Association11 · 56.2Big West Conference11 · 56.0Southern Conference9 · 55.9Mid-Eastern Athletic Conf.8 · 55.8Southland Conference10 · 55.6Horizon League8 · 55.4Ohio Valley Conference9 · 55.2America East Conference6 · 55.2Missouri Valley Conference11 · 54.9Metro Conference13 · 54.6West Coast Conference6 · 54.4United Athletic Conference8 · 53.8Atlantic Sun Conference8 · 53.3Big South Conference7 · 53.1Northeast Conference8 · 52.1
Atlantic Sun Conference — programs
Click any program for its full RUTS analysis — visibility layers, roster and schedule.
| Ticker | Program | Detail | RUTS | 24h |
|---|---|---|---|---|
| JU | Jacksonville University | NCAA D-I · FL | 55.9 | -2.1% |
| SU | Stetson University | NCAA D-I FCS · FL | 55.6 | +0.7% |
| UNF | University of North Florida | NCAA D-I · FL | 55.5 | -1.8% |
| BU | Bellarmine University | NCAA D-I · KY | 55.1 | -2.2% |
| QUC | Queens University of Charlotte | NCAA D-I · NC | 54.9 | +0.9% |
| FGCU | Florida Gulf Coast University | NCAA D-I · FL | 54.4 | +2.8% |
| LU | Lipscomb University | NCAA D-I · TN | 52.6 | +0.6% |
| UWF | University of West Florida | NCAA D-II · FL | 42.3 | -4.1% |
Atlantic Sun Conference — aggregate market economy
Every member market's business base rolled into one league score. This is the commercial ceiling the league can sell against.
League commercial economy · CMS
98 / 100
Market output
$5.70T
annual GDP in the footprint
Employer firms
2.2M
businesses that can buy inventory
Small businesses
8.6M
incl. non-employer firms
Addressable pool
$438.9M
local sponsor $ per year
JUNCAA D-I · FL · FL$1.70T · 787K firms
QUCNCAA D-I · NC · NY$2.30T · 640K firms
UWFNCAA D-II · FL · FL$1.70T · 787K firms
Where the budget sits
Banking & insurance$84.5M
Healthcare systems$48.5M
Travel, gaming & hospitality$44.6M
Auto & dealer groups$44.1M
Retail & commerce$44.1M
QSR & beverage$36.7M
- · NCAA D-I · NC is the commercial anchor — $2300B of output and 639,907 employer firms inside the footprint.
- · Banking & insurance holds the largest slice of local budget here (19% of the pool, ~$84,451K a year) — lead the sell there.
- · 8,631,951 small businesses sit in these markets. Small-business packages are the fastest revenue to close because they need no national approval.
- · This business base is why Atlantic Sun Conference carries earnings potential beyond raw follower count.
League earning potential, market cap & fan economy
6× · vis 100.0
Annual earning potential
$159.4M
$88.0M – $293.0M
Market cap
$956.4M
$369.6M – $2.37B
Sponsorship band
$149.3M
$82.1M – $276.2M / yr
Fan economy
$16.8M
280,000 fans · $60/yr
Fan economy split
Gate & live attendance$6.9M
Merchandise & licensed product$5.7M
Digital, content & subscriptions$4.2M
- · Visibility 100.0 converts to a 25.2% capture rate against a $438.9M local sponsor pool.
- · 280,000 monetizable fans at $60/yr drive $16.80M of fan-economy revenue.
- · Capitalized at a 6x revenue multiple. Modeled estimate, not a reported valuation.
- · Every figure above is Atlantic Sun Conference's market economy priced through visibility — move the visibility score and the whole stack moves with it.